WebsiteClosers® presents a B2B SaaS Suite of Native Shopify Apps that bring simple, effective solutions to eCommerce merchants operating themes on the Shopify Platform. Their results speak for themselves, with steady revenue coming in without the need for heavy marketing. Their focus is on six easy-to-use tools for store credit, discounts, referrals, reviews, upselling, and even shipping protection.
A Business Built on Simple Solutions
This company was founded in 2020, starting with a Shopify Referral App, and has since grown to offer 6 ready-to-use software solutions. Their apps help merchants manage store credit, offer discounts, run referral programs, gather reviews, and boost upselling. Their revenue is generated from monthly subscriptions (SaaS Model), averaging $33.65 per client, and a customer base of 1,900 helps maintain their steady income. Their team is set up and running day-to-day operations, so the owner now spends less than 5 hours per week on oversight.
Business Brokers Takeaway
We are excited about this business for 3 important reasons:
1. Essential Solutions for Shopify Merchants. This business is a key resource in the Shopify ecosystem, offering apps for eCommerce success, including loyalty programs, referral systems, upselling, and shipping insurance. These solutions help merchants boost sales and retain customers. With a 4.6-star average rating, the business enjoys high customer satisfaction and reliability. Organic growth stems from positive reviews, and its lean structure ensures a stable, recession-resistant revenue stream. The buyer can enhance organic traffic and broaden the customer base through SEO and content strategies in Shopify’s growing market.
2. Monthly Recurring Revenue and Operational Efficiency. This subscription-based business generates steady, monthly recurring revenue from 1,900 merchants, each contributing less than 2% to overall income. Current ownership has reduced operational demands by hiring a customer support rep. and a full-time developer, requiring only 5 hours of weekly oversight from the buyer. This setup allows for immediate entry into a cash-flow-positive operation. The buyer could enhance the SaaS model with tiered subscriptions or premium features, like AI-driven upselling, to boost Average Order Value and customer LTV.
3. Significant Opportunities for Growth with Minimal Marketing. The marketing focus is on Shopify ads, yet there is untapped visibility through SEO, email marketing, and social media. With 14,500 email contacts, the business can run re-engagement campaigns to enhance retention and upselling. The apps offer potential for partnerships with other Shopify solutions to attract users. Targeted email campaigns and partnerships with complementary apps will drive installations and increase customer loyalty.
A Model That Brings Repeat Purchases
Most of their income comes from repeat subscriptions and positive customer feedback. Their apps are known for being simple to install and use, earning a 4.6-star average rating and over 100 reviews. With a wide spread of customers and no one client dominating revenue, they have built a safe, recurring revenue model.
They do not depend on paid ads or aggressive sales tactics. Their growth comes from word-of-mouth within the Shopify ecosystem. Their low overhead and strong customer support keep costs down while maintaining high customer satisfaction. The straightforward design of their apps makes them a trusted choice for many merchants.
How a Buyer Can Grow
There are clear opportunities to increase revenue. A new owner can tap into the email list of 14,500 contacts and improve SEO and content marketing to reach more merchants. Adding new features or even expanding the range of products can further drive growth. A buyer looking to implement a structured sales strategy to expand their partnerships with other Shopify apps to upsell to reach a larger audience. A new owner could add more features by introducing AI-driven upselling tools that could unlock even greater profitability. Additionally, the growing demand for eCommerce automation positions this business as an asset in the SaaS sector. There is also room to expand beyond the Shopify ecosystem to other e-commerce platforms that may require such tech. With a reliable team already in place and minimal day-to-day management, this business presents a straightforward, steady opportunity for a buyer seeking a proven SaaS model. For buyers seeking a well-established, high-margin, and scalable SaaS opportunity, this listing offers tremendous potential.
